Master in Luxury Management and Marketing - IDRAC | Educartis

Master in Luxury Management and Marketing

IDRAC

Informação importante

This one-year Master program, recognized by the French Ministry, smoothly gives students the management tools necessary to become tomorrow’s business managers in international corporations. Few programs offer the possibility of learning by doing, while guaranteeing academic excellence, international awareness and a network of more than 17 000 alumni to give the student the best keys to start his professional career.

  • Mestrado
  • Presencial
  • Rhône (e 1 mais)
  • Duração: 1 anos
  • Data de início: Flexível (e 1 mais)
  • 8,240 €
+334728...

Programa de estudos

CORE COURSES

- Induction seminar:
Develop a personal & Professional Project
Lead & Manage in a Virtual World (Global Leadership: business simulation)
- Leadership for Change
- Reinventing Purchasing and Logistics: Simulation
- Reactik
- Governance & Management system 1
- Governance & Management system 2
- Develop Business Plans as Scenarios
- Designing New Business Models (creativity)
- Conferences in Geopolitics
- Creating Innovation Environment
- Stakeholders’ Dimension in Business Models
- Construction and Management

LUXURY INDUSTRY IN INTERNATIONAL MARKET CONCENTRATION

- Luxury History & Code, Savoir-être & Savoirvivre
- Luxury Consumer Behavior
- Art de Vivre & Gastronomy Industry
- Fashion & Leatherwear, Watch & Jewellery
- Industry
- Perfume & Cosmetics, Luxury Art & Interior
- Design Industry
- Supply Chain, Distribution & Merchandising in
- Luxury Industry
- Luxury Communication Strategies and Tools
- Closing seminars

Onde e quando

Data de inícioLocalização

Flexível

IDRAC Lyon

7, Rue Sergent Michel Berthet,lyon

Rhône,France

Flexível

IDRAC Lyon

7, Rue Sergent Michel Berthet,lyon

Rhône,France

FAQ

Grau

Master in Luxury Management and Marketing

Como inscrever-se

- Applicants will submit an application form with all supporting documents (CV, cover letter, certificates and last two transcripts)
- Admission interview and language test

O que torna especial este curso?

Students have the opportunity to gain a strong business vision and expertise, with core courses such as “Develop Business Plans as Scenarios” or “Leadership for Change”, during their first semester. They then follow concentration courses from the Luxury Management & Marketing degree, during their second semester.
They then follow concentration courses from the International Business Development degree, during their second semester.
A 6 months internship period is at least required, along or at the end of the academic curriculum.
All students have access to the school’s Corporate Relations Office and its resources.